BHogs_web-ad(240x135)-blogThe Arkansas Alumni Association is pleased to announce that the Dallas Chapter is the official winner of the Business Hogs Chapter Challenge.

“Winning the BusinessHogs.com Chapter Challenge shows that the alumni in the Dallas Regional Network are eager to work together not only to support our local alumni businesses, but also raise awareness of the Arkansas Alumni Association. It is so exciting to see our successes recognized in this contest and most importantly, provide our members more opportunities to patronize fellow alumni companies and services,” Kristen Allbritton said, president of the Dallas Chapter.

In July 2013, the Arkansas Alumni Association invited all alumni chapters to participate in the Business Hogs Chapter Challenge. Seven chapters signed up to participate and were provided materials to help aid in the promotion of BusinessHogs.com, the Alumni Association online business directory.

Launching in March 2013, BusinessHogs.com serves as an online resource for University of Arkansas alumni and friends looking to do business with fellow Razorback fans. Advertising on BusinessHogs.com provides University of Arkansas graduates, who are business owners, an opportunity to connect with fellow alumni who are interested in doing business in a particular area of the country.

Providing each chapter with a starting number of businesses who had already signed up within their specified area, the rules stated that the winner would be determined by a percentage increase of businesses who joined BusinessHogs.com.

Each chapter promoted the directory through e-mail communication and at various events held through the summer and fall semester. The duration of the contest lasted from mid-July to December 31st with the winner determined in early-January.

The Dallas Chapter won with a 31 percent increase in businesses joining BusinessHogs.com.

To find out more information about the online business directory, visit www.businesshogs.com.